Two locations — Two Great Opportunities to Gear Up your Sales Staff and your Sales!
Monday, May 17, 2010
Washington, D.C., The Liaison Hotel
Monday, June 7, 2010
Oak Brook, IL, Oak Brook Hills Marriott Resort
(Both events are being held in conjunction with their respective Region Meetings. Separate registration fees apply.)
HARDI SALES MANAGERS BOOT CAMP Explore what high performing organizations do to develop their sales organizations. Go beyond the basics by learning about the following:
• A Solution-Based Sales Process
• Sales-Related Training rather than Product Training
• Understanding Clients’ Businesses and Decision Making Processes
• Developing Client-Specific Business Propositions based on Client Needs Analyses
• Providing Solutions to Clients
Who Should Attend? Sales Managers, Marketing Directors, Branch Managers, Rising Sales Stars
anyone in your company who is actively engaged in building the company sales strategy and its implementation.
This highly interactive session will move beyond concepts to working a Solution-Based Sales Process for distribution sales. You will lay the ground work for developing tools to:
• Establish credibility with customers and prospects and help them see the value of spending time with your salespeople
• Engage clients and prospects in discussions about their businesses to gain better understandings of opportunities to provide solutions
The HARDI Sales Manager Bootcamp will be led by Norm Clark, Associate Director of the Thomas and Joan Read Center for Distribution Research at Texas A&M University, incorporating principles learned in the school’s most recent research initiative, the Sales & Marketing Optimization Consortium. Through the generosity of the HARDI Foundation three HARDI member companies were selected as participants in this nine-month long study. Attendees at this bootcamp will be the first to hear an overview of the Consortium’s findings and benefit best practices discovered through the research.
Participants will join the Regional Meeting attendees in a combined opening session where they will hear from Dr. Barry Lawrence, the Director of the Thomas and Joan Read Center for Distribution Research at Texas A&M. The remainder of the day will be devoted to developing strategic and tactical skills essential for effective sales management.
Note: The NAW Institute and Texas A&M are co-sponsors of the wholesale distribution consortia through their Council for Research on Distributor Competitiveness (CRDC).
The Liaison Capitol Hill
415 New Jersey Ave NW
Washington, D.C. 20001
1-866-233-4642
The special HARDI rate is: $249 (plus 14.5% tax). This rate is available for attendees from May 16-20, 2010. Check-in is 3 p.m., and check-out is at 12:00 noon.
To book your room please call: 1-866-233-4642 and identify yourself with HARDI (group code FLYIN) to ensure you receive the discounted rate. You can also book online here
Cut-Off date for accepting reservations was Thursday, April 15, 2010. Any reservations received after this date are subject to space and rate availability.
Please note: A one-night deposit is required at time of reservation and will be applied to the first night of stay. Cancellations must be made by 6:00 p.m. one day prior to arrival to receive a refund of your deposit.
HARDI Room Rate: $149/ night single or double. Rate is subject to applicable state and local taxes (11%)
Reservations: To reserve your room, call Marriott reservations at 800.228.9290 or call the hotel directly at 630.850.5555. Be sure to identify with HARDI — prior to May 21 - for the discounted rate. All reservations must be accompanied by a first night room deposit or guaranteed with a major credit card.
Cut-Off Date: Contact the resort prior to May 21, 2010, to receive HARDI’s discounted rate of $149/night plus tax. Remember, rooms are reserved on a first-come basis. Calling on the cut-off date does not guarantee you a room in the event the hotel is sold out.
